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Art Director • Web and UI/UX Designer • Book Author

I am Dave.

I am an expert in online and television advertising, ad production, and management of a creative team for the campaigns of numerous top brand advertisers.

My Experience

I am an expert in online and television advertising, ad production, and management of a creative team for the campaigns of numerous top brand advertisers.
Graphic Design
Web Design and Development
Video Editing and Animation
Social Media Management
WordPress Design and Development

Heart of Asia

The Heart of Asia Channel for GMA Network, Inc.’s broadcast identity design is a captivating and culturally rich visual experience that reflects the channel’s commitment to showcasing the diverse and vibrant cultures of Asia.

See Project

The Leaves.

The Leaves brand design encapsulates the spirit of the Thai drama, inviting viewers into a world of captivating storytelling, rich cultural heritage, and profound human experiences.

See Project
Art Director • GMA International
GMA Network, Inc.
Develops and oversee the creative vision for on-air, digital, and marketing materials, ensuring they are aligned with the network’s brand identity and promo materials for GMA News TV International, GMA Pinoy TV, GMA Life TV and the Heart of Asia Channel.
2011 - present
Creative Director • The Real Estate Club
Lisa B Pty. Ltd. (Australia)
Work from home, offshore staff responsible for developing, designing, animating, and integrating various multimedia collaterals for TV, print, and the Internet. This includes tasks such as video and graphics editing for on-air and social media platforms.
2021 - 2022
Creative Director
Pinoflix (Dubai)
Work from home, offshore staff responsible for creative conceptualization for different types of promo campaigns and themes on a monthly basis. This includes brainstorming ideas and developing engaging concepts to promote various products or services. Additionally, they are tasked with daily uploads of memes and video clips based on the approved theme for the month.
2015 - 2016
UI/UX Designer
Nabo Community (Australia)

Responsible for the creative conceptualization of interface designs for iOS, Android, and web versions of the Nabo Online community. This involves envisioning user-friendly layouts and intuitive navigation structures to enhance the user experience.

2006 - 2012
Art Director • QTV Channel 11 & GMA News TV
GMA Network, Inc.
As part of the team that spearheaded the launch of QTV Channel 11 in November 2005 and GMA News TV in March 2011, I have played a pivotal role in the promotional success of various top-rating shows. Notable projects include Pop Star Kids, Kids on Q, Day Off Season 2, The Sweet Life Season 2, QTV Corporate Promos and more. My responsibilities encompass creative conceptualization and storyboarding, ensuring that promotional materials align with the network’s brand identity and resonate with the target audience.
2004 - 2005
Traffic Scheduler • ABS-CBN Global Ltd.
ABS-CBN Broadcasting, Corp.


2003 - 2005
International Diploma in Computer Studies Major in Multimedia and the Internet
  • Achieved a notable 6th place ranking in a competitive context within the Philippines, reflecting a high level of accomplishment.
  • Received official validation and certification from the NCC (United Kingdom), indicating recognition and endorsement of skills, qualifications, or achievements by an internationally recognized institution.
  • Earned validation from the University of Cambridge Local Examinations Syndicate (UCLES), affirming the credibility and authenticity of qualifications or achievements in accordance with established academic standards.
2004 - 2005
Business Administration Major in Information Technology
Thames International Business School


Dave Joseph Santos

Manila, Philippines

Let's grab a coffee and jump on conversation chat with me.